August 16, 2023 • About Me
I haven't always called myself a Technical Virtual Assistant - that's quite a new title for me. In the past I saw myself as an online marketer who supports business owners with their online marketing. Over time I realised I enjoyed the variety of a more personal assistant role. Rather than just install a WordPress website, I enjoyed creating content and focusing on search engine optimisation. I can't remember exactly when I made the switch from online marketer to technical virtual assistant but it is a title I have embraced whole heartedly.
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If you are looking for a technical virtual assistant and wondering about my work experience, here is a timeline of the work I have undertaken over the years.
I am proud to call myself a GenX digital pioneer. Having started as an affiliate marketer before moving into WordPress development and online marketing.
2007-2010: Founded and ran Women Internet Marketers, bringing together women from the USA, UK, and other countries interested in internet marketing, complete with a podcast before podcasting was mainstream.
2009: Created Dominican Diaspora, a membership site that grew to over 8,000 members and was eventually sold—proving the power of community building in the early social web days.
2011-2012: Served as membership manager for Blog Success, providing support and guidance to members navigating the then-emerging blogosphere.
2011-2015: Launched Influencers.biz—a WordPress multisite platform long before "influencer" became a buzzword—helping local businesses enhance their online presence through collective blogging and SEO.
2011-2017: Operated Little Fish Digital Media, assisting local business owners with SEO and client acquisition strategies. July 2014 completed a Professional Diploma in Digital Marketing
2017-2021: sold my business and took a break. Got a job. Worked part-time in admin and healthcare.
2022: Slowly made my way back to helping others with online marketing as a Technical Virtual Assistant. Begin exploring low content publishing and building penandipublishing.co.uk. Retrained in 2023/2024 as a Full Stack Software Developer.
Authenticated certificate is here : Diane Corriette - Full-Stack Software Developer Certification
If you are currently looking for a Technical VA, my unique blend of traits and experience translates into tangible benefits:
Strategic Focus Without the Ego - You get a developer who puts your business goals first, not someone seeking personal validation or trying to impress with unnecessary complexity.
Deep Work Over Constant Communication - My introverted nature means I deliver thoughtful, high-quality solutions rather than filling your inbox with updates about updates.
Human-Centered Problem Solving - My focus on meaningful connection means I build solutions that resonate with your actual users, not just solutions that look good in a portfolio.
Genuine Long-Term Investment - My natural tendency to go above and beyond means I genuinely care about the success of your projects long after the contract ends.
Adaptability Without Drama - When technical challenges arise (and they always do), you get calm, strategic solutions rather than panic or excuses.
Accelerated Learning Curve - My continuous self-improvement means you don't pay for my learning process—I come ready with the skills and adapt quickly to your specific needs.
Hiring me means getting a quiet partner who delivers powerful results—someone who puts your business success above personal visibility, and who brings decades of digital wisdom to every line of code.
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